My big four steps of email marketing are: But people get caught up on step 2 cause they just want to get to step 4.… Read More »What ‘Set Up Your Email Marketing’ Actually Means (And What Most People Miss)

You know email marketing is ranked as the most effective form of digital marketing. You know how awesome it is to own your connections and… Read More »The 4 Stages of Email Marketing

You’ve picked a software system, you’ve got all the tech set up, you even have a lead magnet and a welcome sequence to get your… Read More »5 ways to grow your email list

Why do you need a Welcome Sequence? Well, do you have a sign-up form on your website that drives people to sign up to your… Read More »Welcome Sequences – What are they and why you need one

So you haven’t emailed your list in a while and you’ve decided you need to write an email so you can send… something?! But what… Read More »What to email your audience about when you don’t know what to write

While I am all about the tech when it comes to email marketing, I know that having an email marketing strategy is essential to creating… Read More »How to create an email marketing strategy

Is your Email Marketing List in a complete mess? You did so much work creating a list and growing your subscriber base but now, it… Read More »How to Untangle your Email List

I’m an open book when it comes to how my beautiful baby girl came into this world, but it is still something that not many… Read More »Business lessons from my journey to motherhood

Email marketing is one of the most successful forms of marketing, but it can be difficult to master, especially if you’re short on time, which,… Read More »Automated Emails – What, Why and When

I am always being asked “Which email marketing software is right for me?”, but this is not really the right question. There is no one… Read More »Which Email Marketing Software is right for me?